MY
NAME
IS
LAUREN
SANTIAGO.
Lauren Santiago is a producer with 10 years of experience with a focus on video and social production. She brings with her a unique, creative perspective informed by her love of pop culture and the innate ability to understand the wants and needs of the consumer. A natural born leader, she is able to foster professional relationships with ease and is comfortable working with many personalities. As a producer at PageSix, Lauren is adept at spotting trends in media before they fully take off, which has allowed her to deliver engaging, thought-provoking content across several platforms including digital, motion, social, and web.
WORK EXPERIENCE
SR. PRODUCER
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Managed a team of 4 junior members in all aspects of production
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Spearheaded the launch and production of Snap Shows such as The Breakfast Club, Rumor Report, Speed Dating, and Fan vs. Artist
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Established and managed comprehensive timelines, project deliverables, and video needs throughout the entire production cycle
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Covered national tent-pole events for Original Content & Snapchat, delivering high- quality and engaging content to a diverse audience
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Monitored and reported on key analytics and industry trends, providing valuable insights to inform future strategies and decisions
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Led the successful total overhaul and redesign of iHeartRadio's Snapchat Discover Channel to enhance user experience and increase engagement
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Achieved a 125% increase in viewership on the SNAP Platform through effective content development and promotional strategies
COORDINATING PRODUCER
AUG 2015 - OCT 2017
ORIGINAL DIGITAL PRODUCTION
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Managed production schedule for team of, producers, editors & APs
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On Set Production
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Involved in all phases of production, from pre to post for original series and ancillary content
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Oversaw the delivery of all assets for .COM, VOD & social platforms
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Oversaw all shoot details, booking crew, location logistics
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Liaison for the department to all others within VH1/VIACOM
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Coordinate assets between departments & platforms for final distribution
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Credit card expense reports, and maintain a PO log
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Producer for TV & Digital Series: Brunch With Tiffany
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Manage & Curate content for Nick Lachey's social media accounts: Instagram, Facebook, & Twitter
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Produce, shoot & edit short form content for shows social media accounts
DIGITAL PRODUCER
MAR 2015 - JUN 2015
ASSOCIATE PRODUCER
SEPT 2014 - MAR 2015
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Manage production grids & calendar
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Publish content to Wordpress
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Assignment Editor: Ingest & prep footage for editors
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Media Manager
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Transcode & export media
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Deliver content to all platforms: Facebook, Youtube, .COM, & On-Air
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Use of different content management systems such as MediaExchange, MediaBus, UMA for VIACOM
OCT 2017 - NOV 2022
SNAPCHAT & ORIGINAL CONTENT
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Assist in the production of all game segments
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Control on set plasmas and game segments live on air
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Execute all photoshop requests
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Create all on screen games with use of Adobe Flash and Photoshop
GRAPHIC DESIGNER +
GAME PRODUCER
AUG 2013 - JUN 2014
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Font Coordinator: Control Room
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Executed all photoshop requests for show and social platforms
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Research upcoming guests for segments
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Write facts for each guest that would air on live “ticker”
ASSOCIATE PRODUCER
JAN 2012 - JUN 2013
SUPERVISING PRODUCER
DEC 2022 - DEC 2023
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Oversee video content for all Page Six daily stories and find/create relevant video content for PageSix.com and social media channels
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Monitor upcoming Page Six articles to ensure content flow and oversee internal and external sources for video content
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Identify and select videos with potential before they become widely distributed, using analytical software like Parsley to assist in making those determinations.
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Write short scripts for videos and contribute to daily team brainstorming and video idea pitches
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Fact-check and ensure accuracy while working quickly and communicate closely with the Executive Producer to manage evergreen videos, identify needs, and pitch story ideas
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Send videos and related materials to the social media team for distribution Produce weekly podcast and youtube videos with celebrity guests
SKILLS
PHOTOSHOP
PREMIERE
ILLUSTRATOR
AFTER EFFECTS
scroll
KIND
WORDS.
“Lauren brought a passion to the control room and work that remains unmatched. I noticed her drive and dedication to her career and brought her along from Big Morning Buzz Live to Crowd Goes Wild. The challenge of a new position and technical requirements did not set her back, and although we miss her in the TV world I know she is thriving in the digital space.” -Sarah De La O
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Director of "The View"
CONTACT.
